About DTW-TC

Dell Technologies Wave – Traverse City is an annual event that brings announcements, updates and great content from our main event in Las Vegas to customers here in the Great Lakes.

From the latest updates in enterprise AI, cybersecurity, cloud adoption and state of the hypervisor - this event brings insights from Dell's subject matter experts, leadership, and Dell's top technology partners to customers on the shore of Grand Traverse Bay in beautiful Traverse City, Michigan.

This invitation only event is at the Delamar located bayside in downtown Traverse City, Michigan during June 18 - 20. As always, this three-day event has many opportunities to engage with Dell and Dell's leading partners and your peers. See itinerary and technology partners participating below. 

Couldn't attend this year - stay tuned for next year's event in June 2026.

Speakers


 

Location

Delamar Traverse City

Venue

Delamar Traverse City

Traverse City, Michigan, 49686, United States

Address

615 E Front St, Traverse City, MI 49686, USA

Sponsors

Platinum Sponsors

Gold Sponsors

   

   

Silver Sponsors

 

Peer SoftwareWith Wasabi you can store more and do more with your data.

Interested technology partners should inquire about sponsorship by contacting Jim Brown

AGENDA

SHEDULE FOR 3 DAYS

June 18 - Wednesday

  • Noon to 4:00 PM - Fishing Charter Optional - sponsored by APC & Avalon Technologies
  • 5:30 to 7:30 PM - Customer Welcome Happy Hour -Sponsored by Ahead, Druva & PEER Software

June 19 - Thursday Sessions - Made possible with support from Presidio, ReDesign, Ahead, CDW, People Driven Technologies & Avalon Technologies

  • 7:45 AM - 8:30 AM - Breakfast - Included & Sponsored by Wasabi 
  • 8:30 AM - Welcome & Kickoff
  • 8:35 AM - Keynote Opening - Why Dell Now and for the Future
  • 9:10 AM - Accelerate Productivity Leveraging AI Factory with PowerScale
  • 9:45 AM - Break
  • 9:55 AM - AI Ready Infrastructure
  • 10:35 AM - AI @ Dell - Case: Study - Dell Sales Chat
  • 10:55 AM - Sponsor Showcase - ReDesign
  • 11:05 AM - Break
  • 11:15 AM - Is Your Multi-Cloud Strategy Smart Enough for the AI Revolution?
  • 12:05 PM - Sponsor Showcase - Presidio
  • 12:15 PM - Juneteenth Acknowledgement & Lunch Provided by Avalon Technologies
  • 1:00 PM - Hypervisor Agnostic IT (Main Room)
  • 1:00 PM - EndUser Showcase - AI Enabled & Secure Endpoints (Breakout Room)
  • 1:45 PM - Break
  • 1:55 PM - Modern Data Resiliency Innovations - the NEW PowerProtect Platform
  • 2:50 PM - Dell Automation Platform 
  • 3:35 PM - Break
  • 3:45 PM - How to Make it All Real
  • 4:05 PM - Wrap Up: Q/A & Raffle
  • 5:30 PM - 7:30 PM - Customer Appreciation Happy Hour Sponsored by Presidio

June 20 - Friday

  • 7:00 AM - 1:00 PM - Fishing Charter Optional - sponsored by APC & Avalon Technologies
  • 9:30 AM - 1:00 PM - Golf at The Wolverine of Grand Traverse Resort Optional - sponsored by ReDesign

COST

No Cost for attending the event(s). You will only be responsible for your travel and lodging. The various events are funded by Dell Technologies and our valued partners. There will be limited slots for golfing and fishing events. 

Discounted rates for the Delamar Hotel and other hotels provided in Lodging section.

LODGING

The event is being held at the Delamar (which is currently booked) and most optional events are located within walking distance of the Delamar. The following hotels are offering special rates for event attendees.

Grand Beach Resort

  • Book your stay at www.tcbeaches.com
  • Select Grand Beach Resort and be sure to enter Group Code: DELL

Park Place (nice location, no discount codes)

Hotel Search via Expedia